Etesia UK has announced the appointment of Country Machinery Ltd, based in Driffield, East Yorkshire as its newest dealer.
Country Machinery, a family run business providing sales, services repairs and parts for all grounds care machinery, has enjoyed rapid growth since its establishment in 2012 – as managing director Karl Terry explains.
“Initially I started working for a local dealer and then I came out of the trade for a short period before setting up by myself. I started with a single garage, then went to a triple garage and as of September last year I took the plunge and rented a purpose-built retail unit. Also, last year Thomas Sissions, an agricultural engineer who has worked with Claas, McCormick, Case and New Holland, came in as my business partner.
“We’ve got dealerships with some great brands and the recent Etesia partnership is a sign of how far we have come. Everything is just going in the right direction.”
Karl, having been in the grounds care industry for the majority of his working history, revealed that Etesia is a brand he has been keen on adding to his portfolio for a long time and that a visit to SALTEX last year proved to be the ideal opportunity.
“We met Etesia at SALTEX and I approached Andrew Roberts (northern area sales manager) on the stand and explained that I was keen on adding the Etesia products to our portfolio. Everything just moved on from there.
“I’ve known the Etesia brand for a long time and the whole range of equipment is exceptionally good. They are like Swiss Army Knives – they are so versatile and are built well. The warranty terms are good, so it was a sort of no-brainer because it compliments everything else we have in our portfolio.”
With immediate effect Country Garden Machinery will now be supplying the complete range of Etesia pedestrian and ride-on mowers along with the Attila range of brushcutters and Karl believes that they will be a big hit with his customer base.
“When we first started we were only working in a 15 mile radius but now we are covering a 50 mile radius from base. Word of mouth is spreading in a big way and as well as domestic customers we are mainly covering the high end market where people are making a living from using machines like these. Every model in the Etesia range is ideal for the commercial market and I am confident that the machines will be hugely popular with existing and new potential customers.”