Howardson Group has appointed Scott Reynolds as Key Account Manager, bringing over a decade of experience in the turfcare industry and an extensive knowledge of professional grounds maintenance products.

Scott began his career in turfcare nearly twelve years ago at RT Machinery Ltd, progressing through roles including Area Sales Representative, Area Sales Manager, Sales Manager and most recently General Manager. During the pandemic he also managed the after-sales and parts department, gaining valuable operational insight to complement his strong background in sales, demonstrations and customer support across leading turfcare brands, including Dennis and SISIS.

Commenting on his appointment, Scott said:
“Dennis mowers are best in class for pedestrian cylinder mowers. I take huge pride in supplying these products to a wide variety of customers, from grassroots sports clubs and schools to local authorities, contractors and professional sports grounds. The brand is strong, demand is high and with new electric mowers and other innovations coming through, it’s a very exciting time to be joining the business.”

As Key Account Manager, Scott will work closely with colleagues, dealers and end-users to drive sales across the Group’s three leading brands: Dennis, SISIS (including Syn-Pro) and Hunter Grinders. His focus will be on strengthening dealer relationships and supporting sales growth across the diverse customer base of sports facilities, contractors and local authorities.

“The role at Howardson Group was the logical next step in my career,” Scott added. “I’m looking forward to building on the great work already achieved and to helping the business and dealer network achieve even greater success.”

Scott brings with him long-standing industry relationships, having represented Dennis and SISIS for more than a decade. Joining ahead of the busy show season, he is eager to meet customers and dealers and plan for the future.

Outside of work, Scott is a dedicated family man who enjoys spending time with his wife and young son. Actively involved in sport, he manages a non-league football club and plays cricket, giving him a personal as well as professional connection with the sports facilities sector.

“I am very proud to be joining such a well-established British manufacturer,” Scott concluded. “Howardson Group has an excellent reputation and I look forward to contributing to its continued growth and success.”

David Williamson, Commercial Director at Howardson Group, said:
“We’re thrilled to welcome Scott to the team. His extensive experience, combined with strong relationships with dealers and customers, makes him a perfect fit for the Key Account Manager role. Scott’s expertise and passion for our brands will be invaluable as we continue to grow our presence and support customers across Dennis, SISIS and Hunter Grinders.”