Avant Tecno, a pioneering force in the compact loader industry, recently celebrated its 25th Anniversary in the UK with a spectacular event held at Carrow Road Stadium in Norwich, Norfolk. The occasion not only marked a quarter-century of Avant’s presence in the UK but also served as an opportunity to recognise and honour the outstanding achievements of its dedicated dealers through the Avant Dealer Awards. 

Avant Tecno: A Legacy of Innovation Since 1991 

Since its establishment in 1991, Avant Tecno has been a trailblazer in the manufacturing of compact loaders. With a production milestone of over 70,000 loaders at their state-of-the-art manufacturing plant in Ylöjärvi, Finland, the company has left an indelible mark on the industry. Avant’s global reach includes sales offices in Germany, the UK, and the US, along with import partners in more than 55 countries. Avant machines have been a staple in the UK for 25 years, with a rapidly expanding network of regional dealers covering the entire nation. 

The recent Avant Dealer Awards served as a fitting occasion to express gratitude to the network of dealers who have played a pivotal role in the brand’s growth and success. 

Avant Dealer Awards 2023: Recognising Excellence 

The awards ceremony at Carrow Road Stadium, home of Norwich City FC, saw deserving dealers acknowledged for their exceptional contributions to Avant Tecno’s success. The winners included: 

• Eco Award 2023: Ben Burgess & Co Ltd. 
• After Sales and Customer Care: Avant South East Ltd 
• Largest Growth: Essener Equipment Co. 
• Recognition Award: Davies Implements Ltd. 
• Most Machines Sold: Essener Equipment Co. 
• Leguan Dealer of the Year: Ben Burgess & Co Ltd. 
• Avant Dealer of the Year: Ferrybridge Ltd. 

One standout winner of the evening was Ferrybridge Ltd., recognised as the Avant Dealer of the Year. With nearly two decades of expertise in the Plant and Machinery industry,

Ferrybridge has recently emerged as an authorised dealer for all Avant compact loader products in Ireland. 

Andrew Shore from Ferrybridge expressed delight at winning the prestigious award, highlighting the opportunity to align with another world-renowned brand like Avant. He emphasised the versatility and strength of Avant machinery, noting their adaptability to various industries such as equine, landscaping, and tree surgery. 

“The beauty of the Avant brand is that it has given us a doorway into a lot of industries. You name the industry, and we have probably sold an Avant machine into it. Becoming an Avant dealer was a good opportunity for us to get another world-renowned strong brand.” 

“Winning the award was an extremely pleasant surprise – we have only been selling the machines for just over a year now. We’ve put a lot of work into it to really try and push the products, and it has been going really well. It is great to be recognised.” 

Andrew also praised Avant’s commitment to innovation, highlighting the simplicity of operation and the extensive range of over 200 attachments that cater to a multitude of tasks: “There is an attachment for every job that needs to be done,” he said. 

As Avant Tecno looks ahead to the future, the recent Dealer Awards underscore the company’s commitment to excellence, innovation, and the enduring partnerships with its valued dealers that have been integral to its success over the past 25 years. 

For more information, please visit www.avant.co.uk